I’m breaking my theme here, but I’m doing it because there’s a lot of ignorance being spread.
As many of you know, there’s a huge struggle going on in Russia. The struggle is over the rights of the LGTB community, and it’s recent violence against them, as well as its overarching discrimination.
While most protest is through awareness, some is through boycotting. The most significant company that has been boycotted thus far is Stoli Vodka.
Many have assumed that Stoli, being a (formerly) Russian company that produces vodka, is anti-LGTB, and for the sole fact that they are Russian, have boycotted their beverages.
Stoli is not Anti-LGTB.
They are primarily located outside of Russia, in Luxemborg.
They are Anti-Russian government.
The last small plant that produces vodka that is located in Russia is soon to be relocated.
So let us delve deeper.
The following is from an open letter from Stoli CEO, Val Mendeleev.
"This letter… gives me the opportunity to clear some of the confusion surrounding the Stolichnaya brand, based on facts found online that often inaccurately link our company to the Russian Government. The Russian government has no ownership interest or control over the Stoli brand that is privately owned by SPI Group, headquartered in Luxembourg in the heart of Western Europe."
Later, the letter states that,
"I want to stress that Stoli firmly opposes such attitude and actions. Indeed, as a company that encourages transparency and fairness, we are upset and angry."
So, as this is the case… Why are people so dead set on boycotting this company? Is this fair to not support a company that not only supports the community, but promotes it’s rights and achievements?
Stop boycotting Stoli, and focus on the real problem: The Russian Government.
(Image from http://www.stoli.com/#lgbt
P.S. Note that even their website URL has the hashtag of LGBT.